Here are the first in a new series of posters intended to inspire fresh thinking about brands and brand-building. Each poster features a quote from my new book, What Great Brands Do: The Seven Brand-Building Principles That Separate the Best from the Rest. I’ll release these regularly here and on #WGBD, the virtual collage of great brands in action.
If you have a favorite quote from the book, let me know and I’ll consider it for an upcoming poster! Looking forward to sharing with you…
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